Pramila is committed to marrying the passion of the nonprofit world with the effectiveness and efficiency of business. She plans to set up a Botanical Extract Company and focus largely on exports. Meanwhile she is setting up an NGO named “TRAAHI” meaning “Protect” which focuses on the cultivation aspect of the business and will help in creating a social impact as well as conservation of native plants in the Northeast Region of India. TRAAHI will tie-up with ORGANO, her marketing arm, which will be a completely “For Profit” venture.
Through Her&Now, Dhriiti helped Pramila in assessing demand in the market, streamlining cash flows and exploring social media space for market expansion.
Pramila is from Cohort 1.0 of Project Her&Now