This course is 18 credit course that envisages to develop critical thinking and creativity amongst entrepreneurs for successful management of small business. This helps students in realizing business opportunities, create innovative ventures and check the challenges for growth of their firm. It encompasses essential ingredients for the same purpose like planning, management, strategy and marketing
Key elements of the Platform
- Entrepreneurial planning for small business
- Evaluation of new business opportunities
- Structure, planning and funding for small business
- Insights to marketing and use of digital marketing
- Fundamentals of human resource management and innovative leadership
- Financial management
- Business law for small business and entrepreneurs
